

3P Partners
With our 3P Partnership model, your brand keeps full ownership and control of its Amazon account while we handle the heavy lifting. From optimizing product listings and running ad campaigns to managing FBA logistics and compliance, we act as your dedicated Amazon team. This approach gives you stronger margins, brand consistency, and scalable growth — without the headaches of managing Amazon on your own
Brand Registry
Amazon Brand Registry is a powerful program designed for brand owners who want to protect their intellectual property and strengthen their presence online. By enrolling, you gain the ability to safeguard your brand, block counterfeit listings, and access enhanced marketing tools that drive visibility and growth. At Serna Commerce, we help you unlock the full potential of Brand Registry so your brand thrives on Amazon and Walmart
Logistics and Processing
Our services provide complete preparation of your brand’s inventory in line with Amazon and Walmart guidelines. From labeling, poly bagging, and packaging to creating variety packs, we ensure every product is compliant and ready for fulfillment. We also manage shipments to fulfillment centers and handle customer returns with detailed quality checks — giving you peace of mind and smoother operations.
Account Management
Our dedicated account managers carefully assess your products to create effective pricing strategies and measure the impact of promotions. By conducting in-depth market research and competitor analysis, they provide valuable insights into demand and industry trends. This comprehensive approach ensures your products remain competitive, profitable, and positioned for long-term success
SEO and Image Optimization
We improve your product rankings and sales with expert listing optimization—titles, descriptions, keywords, and backend data—combined with high-quality, compliant images that attract attention and boost conversions.